adaffix

ADAFFIX is a Call 3.0 company. We enrich the phone call experience by adding contextually relevant social and local content to calls in real time.

We believe that automatically connecting calls with content is the most natural evolutionary element to add to telephony, and brings the whole experience of phone calling into a new era. It changes the way people make phone calls. Consumers will soon consider contextually relevant content delivered with a phone call a commodity.

ADAFFIX Mobile Application
ADAFFIX is an award winning mobile application for smartphones that (1) instantly provides alternative merchants to a the user when the business he calls does not answer the phone. (2) It identifies callers that are not in the user’s contacts list and displays the name as the phone rings. (3) It shows the photo & up-to-date status of Facebook friends when they call.

ADAFFIX Network Solution
The ADAFFIX Network Solution is directly integrated with a mobile network and enriches phone calls with additional relevant content across the carrier’s entire subscriber base.

adaffix GmbH (Vienna, Austria) was founded by Claudia Poepperl, John Lisek and Mathias Schroeder in 2009.

Claudia Poepperl, Founder & CEO
Claudia Poepperl is founder and CEO for adaffix. She has 16 years experience in the mobile, media and local search industries with various senior management and operational roles. Prior to adaffix, Claudia was Chief Marketing Officer for mobile search firm mobilePeople. As Managing Director for UCP Claudia was behind the success of Germany’s largest youth social network ‘uboot.com’. Claudia also worked for Ucp Morgen, Qpass, T-Mobile Germany and T-Mobile Austria. Claudia holds master degrees in Media Science and Mass Communication from Paris-Lodron University (Austria) and Bowling Green State University (USA).

John Lisek, Co-founder and Chief System Architect
An adaffix co-founder, Lisek is a true industry veteran having worked 20 years in client-server technology, communication and cross-platform architecture. Over the last few years he has designed, developed, and shipped client-server based solutions in the area of mobile local search for directory publishers. Prior to adaffix John started his own company GotoDevice and also worked for mobilePeople and Danware. He is a system architect at heart.

Mathias Schroeder, Co-founder and Chief Product Officer
Mathias Schroeder is co-founder and Chief Product Officer for adaffix. In his role he defines the visionary product roadmap, user interface and device strategy. He makes things happen. Mathias is an expert in mobile search applications and user interface design for the mobile screen. Over the last six years he successfully launched mobile local solutions for directory publishers worldwide in countries such as the USA, Australia, New Zealand, South Africa, Denmark, Sweden, UK, Finland, Norway and Germany. Prior to adaffix Mathias represented mobilePeople as senior project manager in their branch office in Australia. Mathias holds a degree in Engineering from Copenhagen University College.

Dominik Berger, Application Marketer
Dominik is in charge of marketing the ADAFFIX application. His primary task is to optimize downloads across all distribution channels and to increase consumer acceptance. He studies Information Systems at the Vienna University of Economics and Business and takes much pleasure especially in the link between technology and business with focus on new media.

Jens Christian Nielsen, Software Developer
Jens Christian is in charge of development and maintenance of several operating systems of the ADAFFIX phone applications. He is using his previous developer experience in mobile phone software companies including Nokia but also from developing games for mobile phones.

Michael Schneider, Design & Web
Michael is the man behind the ADAFFIX corporate design and identity. His creative leadership helped create the ADAFFIX brand and everything you see on our website. Michael studied arts and theology. For over ten years he has been busy helping companies putting their brands on the map.